Feb 4, 2026

HKSAR, February 4, 2026 — Internationally renowned auction platform Goldin will partner with leading global YouTuber and veteran collector Logan Paul on February 16, 2026 (Hong Kong time), to host what is widely expected to be the most significant Pokémon trading card event to date. Hong Kong-listed MemeStrategy (HKEX: 2440) and the renowned trading card brand Grade10 will lead the first Hong Kong trading card collecting team to visit Goldin's US headquarters, where they will join Logan Paul and Goldin founder Ken Goldin for a live unboxing of ultra-rare 1999 Pokémon cards, and be on site for the auction of the world's most expensive PSA 10 "Pikachu Illustrator" card, with market forecasts suggesting the price could exceed HKD 70 million.
Ray Chan, CEO of MemeStrategy and Grade10, who will be joining the event, said: "Pokémon cards have evolved far beyond childhood nostalgia, they have matured into internationally recognized cultural assets with strong appreciation potential and high liquidity. By leading this group of Hong Kong collectors to the event co-hosted by Goldin and Logan Paul, we hope to connect and exchange ideas with the world's top collectors, while taking Hong Kong's trading card industry onto the global stage."
MemeStrategy's participation in this world-class event, jointly organized by Goldin and Logan Paul, underscores the Company's forward-looking approach to the collectibles-as-assets trend. It also builds a direct bridge between Hong Kong collectors and the world's premier collectibles market, fostering meaningful dialogue between local collecting culture and global capital.
First and Only Hong Kong Team to Participate in Unboxing of Ultra-Rare Pokémon Cards
The 1999 Pokémon 1st Edition Base Set Booster Box featured in this unboxing is a top-tier collectible. Its 36 booster packs were previously auctioned individually on Goldin's platform, achieving a combined total of USD 1.387 million, with individual packs selling for between USD 33,000 and USD 45,000, making this one of the most talked-about unboxing events in Pokémon collecting history.
The entire event will be livestreamed on Logan Paul's official YouTube channel and across Goldin's official platforms, allowing buyers to watch as Logan Paul opens their purchased 1st Edition Base Set booster packs. MemeStrategy is the first and currently only Hong Kong team participating in this world-class card break event—tune in to the livestream and witness this historic moment alongside Hong Kong's collectors.
To further enhance the historical and investment value of the collectibles, all cards pulled during the unboxing will be submitted on-site to PSA, the industry's leading authentication and grading authority. Cards that receive a PSA 10 grade will be given a special "Logan Paul Break" commemorative label, providing formal provenance and distinguishing them for future secondary-market transactions. Industry observers anticipate that if rare first-generation cards such as Charizard, Gyarados, or Venusaur are pulled and achieve top grades, individual valuations could exceed six figures—or potentially even seven figures—in USD, making every pack a potential record-breaking moment.
Auction of the World's Most Expensive Pokémon Card: A Historic Moment
Another major highlight of the event will be the auction of Logan Paul's PSA 10 "Pikachu Illustrator" card. Widely regarded as the crown jewel of the global Pokémon trading card market, it is the only known card in the world to have received a PSA Gem Mint 10 grade. Logan Paul acquired the card in 2022 for approximately USD 5.275 million (around HKD 41.145 million), setting a Guinness World Record* at the time as the "most expensive Pokémon card ever sold." Since bidding opened in January 2026, cumulative bids have already surpassed the card's original purchase price, entering a multi-million-dollar range battle with growing market attention.
As of now on Goldin, including buyer's premium, the highest bid for the card has reached USD 6.324 million (approximately HKD 49.327 million). On Polymarket^, an internationally authoritative prediction market platform, forecasts as of 18:30 Hong Kong time on February 3, 2026 show that 86% expect the final sale price to exceed USD 7 million (approximately HKD 54.6 million), 74% expect over USD 8 million (approximately HKD 62.4 million), 56% expect over USD 10 million (approximately HKD 78 million), and 3% predict it could reach USD 20 million (approximately HKD 156 million).
The MemeStrategy team will be on site for this historical moment. The auction will enter its final phase at 11:00 Hong Kong time on Monday, February 16, 2026, with an extended-bidding mechanism in place: if a new bid is placed within the final 30 minutes, the bidding window will automatically extend until no further bids are received. This format is expected to spark multiple bidding surges during the global livestream.
The Netflix documentary series King of Collectibles: The Goldin Touch features an in-depth look at Goldin's collecting stories, showcasing the art of trading and the cultural significance behind top-tier collectibles for audiences worldwide.
Global Trading Card Market Continues to Grow as a Popular Alternative Investment
The global trading card market continues to expand, reaching USD 15.8 billion in 2024 and projected to grow to USD 23.5 billion by 2030**. According to data from Card Ladder, cited by The Wall Street Journal^^, the value of Pokémon cards has risen by 3,821% since 2004, significantly outperforming the S&P 500's 483% gain over the same period. Trading cards have evolved from a hobby into a recognized alternative asset class with real investment value.
MemeStrategy is committed to the cultural-collectibles market, with trading cards serving as its initial strategic focus. Following its acquisition of the renowned trading card brand Grade10 in September 2025, and in response to rising market demand for enhanced security and professional storage solutions, the Company launched "Grade10 Vault" in January 2026 in partnership with Crown Fine Art, a global leader in art logistics and secure storage. Cards stored in the vault are registered on a real-world-asset (RWA) tokenization system built on the Solana blockchain, providing transparent, traceable, and tamper-proof digital certification.
Join the livestream to experience this historic moment alongside Hong Kong's first participating team.
Livestream Event Details
Content: MemeStrategy and Logan Paul unbox 1999 Pokémon 1st Edition Base Set booster packs, followed by the closing of the Logan Paul "Pikachu Illustrator" PSA 10 auction on Goldin—watch as the world's most valuable Pokémon card sets a new record.
Date: Monday, February 16, 2026 (Hong Kong time)
Time: Livestream begins at 10:00 HKT; Logan Paul "Pikachu Illustrator" PSA 10 card enters its final bidding phase at 11:00 HKT
Venue: Goldin Headquarters (Runnemede, New Jersey, USA)
Livestream Platforms: Logan Paul's official YouTube channel, Goldin's official website and social media platforms
*Guinness World Record: https://www.guinnessworldrecords.com/news/2022/7/the-5-million-pokemon-card-inside-logan-pauls-record-breaking-trade-708581
^ Polymarket: https://polymarket.com/event/logan-pauls-psa-10-pokmon-illustrator-sale-price
**Strategic Market Research: https://www.strategicmarketresearch.com/market-report/trading- cards-market
^^The Wall Street Journal: https://www.wsj.com/finance/pokemon-cards-investment-0163e058
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About MemeStrategy
MemeStrategy (HKEX: 2440) is Asia’s publicly listed digital asset venture, managed by the team behind 9GAG, a globally acclaimed meme platform with over 200 million users. Leveraging its social media and Web3 expertise, MemeStrategy adopts a people-first approach to strategically invest in three key growth pillars: Artificial Intelligence (AI), Blockchain, and Culture, aiming to bridge the new economy with traditional finance and accelerate the development of decentralized technologies.
About Grade10
Grade10 was founded in 2023 to unite Hong Kong’s trading card industry and collector community. Over the years, it has grown into the city’s premier platform for card enthusiasts and industry professionals. Grade10 is a division of MemeStrategy (HKEX: 2440), a publicly listed company founded by the team behind 9GAG, a global social platform with over 200 million users worldwide. Since becoming part of MemeStrategy in September 2025, Grade10 has embarked on a new phase of growth, positioning Hong Kong as the trading card festival's annual home and establishing Grade10 as the leading touring event for collectible trading cards and related cultural treasures across Asia. In the collecting world, “Grade 10” signifies the highest standard of excellence. True to its name, the Grade10 Card Show brings fresh energy and opportunities to Asia’s collectibles market - offering passionate enthusiasts a vibrant platform to connect, exchange, and showcase their prized collections, while exploring new horizons together with fellow collectors.
Media Enquiries
Eva Lee
Tel: +852 6156 3038
Email: eva@memestrategy.com